call jerry metcalfe on 07824 492940
TESTIMONIALS
Jon Head Integrations Director at Waylands, Former Group Operations Director at Marshall/Ridgeway
Having had the privilege of working with—and managing—Jerry for over 20 years, I can say without hesitation that he was an exemplary employee for me and a true asset to the business.
Jerry is remarkably low maintenance, consistently professional, and brings with him an unparalleled depth of knowledge in the remarketing sector.
His diligence and strategic approach consistently delivered outstanding results. At his peak, Jerry was responsible for selling over 25,000 vehicles annually through auction channels. Despite the volume, he approached each transaction with care and precision, treating every vehicle as a unique opportunity to deliver maximum value. His relentless focus and competitive drive ensured we consistently outperformed the dealer market across all key performance indicators—particularly profit per unit (PPU) and CAP performance, where we were ahead of the market year in year out.
Jerry’s expertise extended well beyond the auction floor. He was always accessible for pricing guidance and brought a sharp eye to overlooked value-add opportunities within vehicle entries—often uncovering enhancements others had missed.
I would wholeheartedly recommend Jerry to any business seeking to maximise their auction performance. Whether engaged in a consultative role or directly operating within the auction environment, Jerry brings insight, integrity, and a results-driven mindset.
Any business would benefit significantly from his involvement.
Please contact Jon on LinkedIn if you would like to discuss further
Daksh Gupta CEO of Huws Gray, Chair of Hendy Group, Former Group CEO of Marshall Motor Holdings plc
I was fortunate enough to work with Jerry on 3 occasions. Firstly, with Inchcape (2002 – 2007), then briefly at Ridgeway (2008) before the longest stint when Marshall acquired Ridgeway from 2016 through to 2023. Jerry worked in various roles for me in that time but the role that he excelled in was from 2017 when he was Head of Remarketing responsible for all our auction disposals across the entire group.
At its peak Jerry was disposing of over 25,000 cars which required huge focus and a huge desire to succeed. To Jerrys absolute credit he managed and drove the processes that we put in place which enabled the business to consistently market leading performances.
Jerry’s knowledge and skillset is easily transferable and as such will be of huge benefit to businesses who want to maximise their performance.
John O'Hanlon CEO of Waylands, Former CEO Ridgeway
I first knew Jerry when he joined Ridgeway in 2007 at the point we acquired the 4 Mercedes-Benz businesses into the group. At this point given the enlarged size of the group we had sufficient scale to warrant a dedicated person focussing on auction disposals coupled with a Divisional Used Car Manager / Buyer role.
Jerry always proved himself a diligent colleague with an unwavering focus on getting the best result for the business. As the job became more established so did our performance and we were consistently leading the way in many of the key KPIs that we measured ourselves against the network.
I would have no hesitation in recommending Jerry to be able to establish robust auction processes from a standing start or simply just enhancing current performance levels. He has a lot of years of experience in the auction area and as such would be an asset to many businesses.
Martin Forbes President, Cox Automotive International
I’ve had the pleasure of knowing and working with Jerry for over nine years, primarily through my role at Cox Automotive during his time as Remarketing Director at Marshall Motor Group.
From day one, Jerry stood out as one of the most driven and knowledgeable remarketing professionals in the industry. His strategic mindset, deep understanding of the market, and ability to consistently deliver above-market results make him a standout in his field.
Jerry doesn’t just manage remarketing—he owns it. He takes full responsibility for outcomes, builds trusted relationships across the industry, and always brings a level of professionalism and energy that inspires those around him. His ability to maximise disposal values through timing, presentation, and insight is second to none.
He’s a pleasure to work with, a true expert in his craft, and someone I continue to hold in the highest regard.
Jamie Crowther COO Peter Vardy Group and former Group Operations Director, Marshall Motor Group
I worked with Jerry at Marshall in my capacity as Ops Director. Responsible for group disposals,
Jerry worked with initiative, integrity and discipline. He was hugely respected by the Board, his cohorts and suppliers alike. As he embarks on his own project, I would highly recommend anyone to avail themselves of his services
Andy Conde General Manager Auctioneers - Manheim Europe
Over my 40 plus years of auctioneering there are very few people I have worked with who have the skill and ability on the rostrum as a disposal expert, ensuring that every vehicle meets its maximum values and who has the knowledge to read the motor trade market place that is ever changing.
The role of a quality disposal manager, stood next to an auctioneer in a physical auction environment is priceless and Jerry is one of the best and he will never let you down. I cannot believe how many vendors of fleet, dealer and finance vehicles do not feel the need for rostrum representation but I can tell you that someone like Jerry will make such a difference to the bottom line of your profits.